Corporate Purpose

Promote the organic integration of ecology and technology in the field of cooking utensils coatings, and create a national brand that can inherit culture and craftsmanship.

Management Idea

Professionalism as the foundation, quality as life, and creating core competitiveness through innovation

Corporate Vision

Continuously exporting high-quality ecological cooking utensils coatings for global humanity, achieving a century old national brand of craftsmanship.

Brand concept

To establish a healthy development direction for the industry, establish a platform for entrepreneurial cooperation for employees, and provide users with high-quality products.

Objectives

Tailored scientific, green, and environmentally friendly high-quality products based on consumer healthy dietary standards as the overall guiding principle.

Serve Sincerely

Morality first, professionalism first, pursuit of excellence, proactive, teamwork, simplicity and pragmatism, and effective execution.